At First Blush - Rosacea and You

Released on = March 12, 2007, 7:26 pm

Press Release Author = SBT Seabuckthorn International Inc.

Industry = Healthcare

Press Release Summary = Rosacea is a skin condition estimated to affect 45 million
people worldwide, and while the cause is unclear, the effects can be devastating and
treatments elusive. Seabuckthorn, a plant used to treat radiation burns, has proven
effective in reducing symptoms and promoting healing.


Press Release Body = PEACHLAND, BC MARCH 13, 2007 - Rosacea is a progressive skin
condition that affects mainly Caucasian women, and while it is not medically
harmful, the symptoms can be both painful and embarrassing. Rosacea primarily
affects the face, although it can also be present elsewhere on the upper body, and
symptoms include persistent or permanent flushing or redness, visible blood vessels,
thickening or scaling of skin, acne-like eruptions, and in some cases red, irritated
eyes and overgrown tissue. Rosacea is sometimes mistaken for, or co-exists with,
Acne Vulgaris or Seborrhoeic dermatitis, and while there are several pharmaceutical
treatments including antibiotics and steroids, the only known cures for rosacea are
laser surgery and Seabuckthorn.

"The symptoms of rosacea can be devastating, isolating and demoralizing sufferers
and leaving them feeling helpless," says Susan McLoughlin, president of SBT
Seabuckthorn International, "And in the majority of cases the syndrome is
progressive." Exposure to such varied rosacea 'triggers' as sun and wind,
histamine-rich products like red wine, hot or spicy foods, certain drugs (even some
acne medications), hormonal and emotional fluctuations, even blush-inducing social
situations, can activate the syndrome or worsen symptoms. The exact causes are not
yet known, but vascular irregularities and chronic inflammation are now thought to
play a critical role.

Inflammatory skin diseases are the most common problem in dermatology, and it is now
known that the two most common treatments for rosacea, antibiotics and steroids,
both work by temporarily reducing inflammation. Seabuckthorn oil, derived from an
Asian plant long known for its healing properties, acts transdermally, softening
thickened tissue, strengthening cell walls and capillaries, and most importantly
moderating inflammatory response in tissues. Seabuckthorn oil is also a mild
analgesic, soothing the pain, itching and burning associated with rosacea, and
unlike other topical and oral treatments, long-term use causes progressive
improvement without contra-indications.

How can you avoid getting rosacea? "With such a variety of triggers it isn't easy,"
Mrs McLoughlin says, "Particularly with summer upon us. It's known that if you are
a Caucasian woman of childbearing age you are more at risk, particularly if you also
get migraines. Avoiding triggers can help, but as scientists are recognising a
hormonal and auto-immune connection, maintaining overall health is also very
important." Side-stepping rosacea doesn't necessarily mean never again eating spicy
food or drinking red wine, although once the symptoms progress such measures may be
necessary. It is critically important, though, to: avoid getting sunburn,
particularly on your face; watch for avoidable triggers like cosmetics that irritate
your skin; and consult your doctor at the onset of symptoms or if a medication seems
to be causing a flushing response. Migraine sufferers and perimenopausal women
should take extra care of their vascular health, with such supplements as Omega 3
and 6 fatty acids.

Rosacea is not going away, in fact by all accounts its incidence is steadily
climbing. Until recently, sufferers have only found permanent relief in laser
surgery, which acts on subdermal tissue and blood vessels. Seabuckthorn-derived
products treat rosacea by neutralizing the body's inflammatory and auto-immune
responses, by strengthening blood vessels and improving heart health, and by
softening thickened skin and scar tissue.

SBT Seabuckthorn International Inc. (www.seabuckthorn.com) provides a complete line
of skin care products and supplements utilising the healing properties of
Seabuckthorn. Seabuckthorn International - the original Seabuckthorn company.
1-250-767-6100.

###




Web Site = http://www.seabuckthorn.com

Contact Details = 4154 Ponderosa Drive
Peachland, BC Canada
1-250-767-6100
natalie@seabuckthorn.com

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